Exceptional design deserves a wider audience.
Krity Collective brings together emerging and established designers from India and beyond: couture for the wedding, handloom for the everyday, and no-cut, no-sew pieces for everything in between.
Curated designers
Every label is selected for craftsmanship, originality and a clear point of view.
Made to order
Special occasion outfits cut to your measurements in the designer’s own studio.
Personal styling
Styling support and customisation on WhatsApp, from first look to final fitting.
Global shipping
Dispatched direct from the studio with DHL and FedEx to more than 100 countries.
Four designers, four ways of dressing.
New arrivals
The latest pieces from Button Masala, Rabazaar and Label Disha Arora.
Big Big India, in its easiest form.
Rabazaar’s shirts, pants and jackets are woven by hand with Vankar and Rabari artisans in the villages of Kutch. Indigo denim from Bhujodi, mirror work from Bhuj, wooden buttons throughout.
Ready to ship in sizes XS to XL.
Explore RabazaarEasy dresses, drapes and light layers.
From haldi to reception, dressed by the house.
Sherwanis and indo-western sets by Shriansh for the groom and his party. Embellished jacket sets and fish-cut lehengas by Label Disha Arora for the bride and everyone beside her. All made to measure.
What are you dressing for?
Handwoven shirts, ready to ship.
What customers say
No cut. No sew. One size fits most.
Button Masala joins fabric with buttons and elastic instead of scissors and thread, so nothing is wasted and every piece is reversible, resizable and made in the colour you choose.
Discover Button Masala